Ride the bad times through with Hong Leong Bank
Kuala Lumpur, 5 January 2009
HLB Platinum Business Credit Card engages with consumers
In conjunction with the launch of the Hong Leong Platinum Business Credit Card, Hong Leong Bank (HLB) and The Edge Malaysia, held an Economic Talkentitled "The Global Crisis – Riding Through The Bad Times". The event is one of HLB's Platinum Business Credit Card initiatives to help the businesssegment stay updated on economic developments.
The talk, conducted by leading Asian Economist Mr Manu Bhaskaran , provided a prognosis on the global economy, an outlook on the recovery, opportunitiesfor growth in selected industries and some prescriptions on how companies could deal with the slowdown. Mr Bhaskaran , willingly shared his views andassessment of the global financial crisis' impact on Malaysia .
"The world today faces many uncertainties brought about by the global financial crisis. In fact, we have gone beyond referring to the crisis as a‘financial crisis' to now refer to what we're all going through as an ‘economic crisis'. No one is spared. We all, in varying degrees are affected. Andgiven this kind of environment, it is of utmost importance that business owners remain vigilant, proactively manage issues that may affect your businessesand mitigate risks to ensure sustainability," stressed Ms Yvonne Chia, Group Managing Director, HLB.
At the same time, more than 250 guests comprising HLB's customers, business partners and media who attended the event were also given insight on the bank'sproduct, an "all-in-one payment solution" credit card targeted at small business owners and sole proprietors, the Hong Leong Platinum Business Credit Card.
The Hong Leong Platinum Business Credit Card provides a flexible payment arrangement giving business owners the option to pay for business-relatedexpenditure via the credit card or the Platinum Business cheque. It is Malaysia's first Platinum business credit card with a cheque facility. Equallyinteresting is the offer of a longer interest free credit period of up to 60 days for all retail transactions and low interest rate for the checkingfacility, both of which can help facilitate better cash flow for businesses. Other value-added features are SMS alerts on checking facility and yearlyconsolidated statements for better management and control of business expenses.
Meantime, HLB is also collaborating with Malaysia Airlines and The Edge Malaysia for several compelling exclusive benefits for cardmembers to enjoy. Theseare:
- Complimentary fast-track Enrich Silver membership with discounted access to Malaysia Airlines Golden Lounge
- Special air-ticket purchase offers for Business Class
- Complimentary three-months subscription of The Edge Financial Daily
- Networking opportunities through periodical Economic talk/seminar
To apply for a Hong Leong Platinum Business Credit Card, visit any of HLB's 185 branches nationwide, call 1-800-38-888 or log on to www.hlb.com.my
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Press Release - 05/01/2009
