Major integration milestone achievement brings 329 Branches and over 1,400 Self-Service Terminals to serve the community
KUALA LUMPUR, 12 August 2011 - Hong Leong Bank ("HLB") today announced that it has completed a major integration milestone that effectively allows its customers and community to enjoy an expanded suite of products and services across its enlarged footprint of 329 branches as well as over 1,400 Self-Service Terminals, driven by a combined workforce of both banking groups.
"Since we completed the acquisition of EON Bank's assets and liabilities on 6 May 2011, we have focused our efforts on delivering a speedy integration which will allow us to quickly realize our synergy potential. In just 3 months, we achieved a key harmonization milestone to offer our customers the best of both banks under one Hong Leong Bank," said Ms. Yvonne Chia, HLB's Group Managing Director/Chief Executive Officer.Beginning today, all former-EON Bank branches will be re-designated as HLB branches, effectively allowing all customers from both banks to conduct banking transactions at all of its branches as well as ATMs, Cheque Deposit Machines and Cash Deposit Machines. Customers may view the full list of services available at HLB's website at www.hlb.com.my.
Payment and transaction instruments issued by the former-EON Bank, which include debit, ATM and Credit Cards as well as cheques and bank drafts, will remain valid to 30 June 2012 or until further notification when they will be replaced with HLB-issued instruments. To facilitate a smooth transition, customers of the former-EON Bank will receive a new HLB passbook when they conduct their next transaction at any branch, while ATM and debit cards can only be replaced at domicile branches.
From today onwards, customers will also benefit from an enhanced suite of products. Ms. Chia elaborated, "The improved product and service offering is the result of putting together the best features and benefits offered by both banks and tailored specifically to the needs of our customers and communities. In conjunction with this, our Group Consumer Banking division has launched a bank-wide campaign themed ‘ Better Together With 329 Branches '! It is our way of thanking and rewarding our customers for their continuous support."
The campaign which starts from 8 August will end on 30 November with promotional offers built around the number "329" as its celebrative theme. To start with, every Branch will have one customer winning a grand prize of 329% per annum deposit interest on their savings account, while other exciting offers include 329 units of Panasonic LCD TVs and 32,900 movie vouchers for Credit Card customers; an Auto Loan interest rate of 0.0329% for one month, as well as many more. Product terms and conditions apply. In conjunction with the campaign, there will also be extensive ground activities including weekend Branch Open Houses in 60 locations nationwide.
The Vesting Date for EONCAP Islamic Bank Berhad ("EIBB") will be announced later. The integration process of both Hong Leong Islamic Bank and EIBB remains on track.
"With today's integration milestone achieved, we have much more to look forward to as a strong and united Hong Leong Bank. The overarching priority for the bank moving ahead is how we can further entrench ourselves in the communities we operate in and become a real and relevant part of their daily lives. I am more than confident that we are able to achieve this, especially by optimising and leveraging fully on our 329-strong branch network. We remain focused on delivering the Hong Leong Bank promise of being a bank for the community," declared Ms. Chia.
-END-Press Release - 12/08/2011