HLB Introduces Pilot Robot Meeter

Hong Leong Bank Berhad (“HLB” or “the Bank”) today introduced their pilot robot-in- training meeter and greeter at the Kuala Lumpur Main Branch in Wisma Hong Leong. The robot meeter and greeter is part of the Bank’s ‘Digital at the Core’ vision initiative and is the local banking industry’s first in assisting customers at bank branches.

Powered by IBM Watson’s cognitive computing technology, the robot is able to interact, identify and match customer requests to various financial services offered by the bank such as handling basic enquiries and directing customers according to their needs.

“Hong Leong Bank’s commitment to enhance our customers’ journey by leveraging on technology remains core to our vision. Our pilot robot meeter and greeter has two specific purposes - to alleviate resource requirements at the branches by interacting with customers within their first few minutes such as by directing in-branch traffic and at the same time, it allows our staff to attend to more complex customer needs. These benefits are two pronged and will definitely help in improving overall productivity of our branch teams,” shared Domenic Fuda, Group Managing Director and Chief Executive Officer of HLB.

HLB has been piloting several digital initiatives targeted at improving customer service efficiency and staff productivity. Many are in the user acceptance testing stage and will be rolled out over the year. Follow HLB and our activities at @HLBMalaysia@nao_hlb.

Hong Leong Bank Berhad is one of the leading financial services organisations in Malaysia. With a heritage of more than 100 years, it provides comprehensive financial services covering consumer banking, business banking and trade finance, treasury, branch and transaction banking, wealth management, private banking and Islamic financial services. Its merger with EON Bank Group in 2011 has further embedded its position as a core banking franchise with an expanded distribution network of more than 300 branches across the country.

With a proven track record in value creation and a highly recognised brand, Hong Leong Bank has also been extending its footprint in the region, with branches in Singapore and Hong Kong and wholly owned subsidiaries in Vietnam and Cambodia. In China, the Bank has a 20% shareholding in Bank of Chengdu Co., Ltd., Sichuan and a consumer finance joint venture.

Hong Leong Bank is a subsidiary of Hong Leong Financial Group Berhad, the financial services arm of the Hong Leong Group. Apart from banking, Hong Leong Financial Group is involved in the provision of insurance and takaful, as well as investment banking, unit trust, fund management and stock broking services.