Hong Leong Bank Story
Our Background
Hong Leong Bank Berhad is a regional financial services company based in Malaysia, with presence in Singapore, Hong Kong, Vietnam, Cambodia and China. The Bank is technology-focused and emphasises the development of financial capabilities to serve its clients across the five geographies. Hong Leong Bank Berhad (“HLB” or “the Bank”) is listed on Bursa Malaysia and forms part of the Hong Leong Group. Headquartered in Kuala Lumpur, the Bank has a strong Malaysian entrepreneurship heritage.
Year 1905
Our Humble Beginnings
HLB was originally incorporated as Kwong Lee Mortgage and Remittance Company in 1905 in Kuching, Sarawak and later as Kwong Lee Bank Limited in 1934, bearing heritage of the oldest local financial institution in Malaysia. Kwong Lee Bank Berhad was acquired by the MUI Group in May 1982 and renamed Malayan United Bank Berhad on 2 February 1983. In 1989, it was renamed as MUI Bank. Under the MUI Bank banner, it grew from 11 to 35 branches nationwide.
Year 1994
Our Milestone
On 3rd January 1994, Hong Leong Group acquired MUI Bank Berhad through Hong Leong Credit Berhad (now known as Hong Leong Financial Group Berhad) and renamed it Hong Leong Bank Berhad. The Bank was listed on the Kuala Lumpur Stock Exchange (now known as Bursa Malaysia Berhad) on 17th October 1994 and since then has grown by leaps and bounds, organically as well as through mergers and acquisitions. Its merger with EON Bank Group in 2011 placed Hong Leong Bank as Malaysia’s fifth largest banking group; with over RM180 billion in assets as at 30 June 2016.
Year 2008
Our Achievement on Regional Front
On the regional front, HLB became the first Malaysian bank in
2008 to enter the Chinese banking sector with a 20% strategic
shareholding in Bank of Chengdu Co., Ltd. In December of the
same year, HLB became the first Malaysian and Southeast Asian
bank to be granted a license to incorporate and operate a 100%
wholly-owned commercial bank in Vietnam. In 2013, Hong
Leong Bank launched its 100% wholly-owned commercial bank
in Cambodia and in November, set up a representative office in
Nanjing.
Year 2008
Our Achievement on Regional Front
Building on strong entrepreneurial roots and its firm foundation
of values, HLB is committed to embedding itself in the
communities within which it operates to meet the needs of
its customers. Under the umbrella of the Hong Leong Financial
Group, the Group’s ability to harness cutting-edge technologies
to provide a comprehensive suite of conventional and Islamic
financial products and services under one roof truly makes it
a leading integrated financial services organisation in Malaysia
and Asia.
Year 2012
Our Innovation
The Bank reaches out to its customers within the communities in which it operates through various channels. This includes a distribution network of approximately 300 branches locally; sales and business centres in Malaysia, Singapore, Hong Kong, Vietnam and Cambodia as well as a comprehensive range of complementary and electronic channels which include self service terminals, the Hong Leong Call Centre, Hong Leong Online Banking and Hong Leong Mobile Banking.
Year 2012
Our Innovation
HLB launched ‘Mach by Hong Leong Bank’ in 2012, a sub-brand that brings together “bricks and clicks” to offer a range of life starter products and services targeted to meet the needs of the Gen-Y community. The Bank has also stepped up its efforts on digitisation through continuous optimisation and integration of electronic and digital facilities and processes, to enhance the overall customer banking journey.
Awards & Recognition
2018
Asia’s Best Digital Workforce
IDC Financial Insights Innovation Awards 2018
Awards & Recognition
2017
Asia/Pacific's Leader in Cashless Collaboration
Financial Insights Innovation Awards 2017
Best FPX Bank
Malaysian e-Payment Exellence Award 2017
Awards & Recognition
2017
Best Instant Transfer Bank
Malaysian e-Payment Excellence Award 2017
Outstanding Contribution to MyDebit
Malaysian e-Payment Excellence Award 2017
Awards & Recognition
2017
Malaysia's Best Bank 2017
Awards for Excellence 2017: Asia results
Best Innovation in Retail Banking Malaysia 2017
International Banker 2017 Banking Awards
Awards & Recognition
2017
Best Use of CEM Technology
Customer Experience Asia Excellence Awards 2017
International Quality and Productivity Centre
Best New Contact Centre (Watson Cognitive Center) - Gold Award
18th Annual Contact Centre Association of Malaysia (CCAM) Awards
Contact Centre Association of Malaysia (CCAM)
Awards & Recognition
2017
Best Social Media for Contact Centre- Gold Award
18th Annual Contact Centre Association of Malaysia (CCAM) Awards
Contact Centre Association of Malaysia (CCAM)
Best Innovative Technology/Adoption Award - Gold Award
18th Annual Contact Centre Association of Malaysia (CCAM) Awards
Contact Centre Association of Malaysia (CCAM)
Awards & Recognition
2017
Best Contact Center over 100 seats - Merit Award
18th Annual Contact Centre Association of Malaysia (CCAM) Awards
Contact Centre Association of Malaysia (CCAM)
Gold Award for Highest Returns to Shareholders Over 3 Years
The Edge - Billion Ringgit Club 2017
Awards & Recognition
2017
Silver Award for Highest Return on Equity Over 3 Years
The Edge - Billion Ringgit Club 2017
Outstanding Achiever – Product Due Diligence, Affluent Banking Product
Affluent Banking Malaysia 2017
BENCHMARK Wealth Management Awards
Awards & Recognition
2016
Interest Rates Research #1 (Malaysia & Local Currency), Overall Best For Interest Rates #1, Interest Rates Product & Sales #1, Interest Rates Derivatives #1
Asiamoney Fixed Income Poll 2016
Best Domestic FX Providers #2, Best of FX Products and Sevices #2, Best of FX Options #2, Best of FX Research & Market Coverage #2
Asiamoney FX Poll 2016
Awards & Recognition
2015
Best Internet Bank Malaysia
Global Banking and Finance Review 2015
Global Banking and Finance
Best Bank for Digital Innovation
The Asset Triple A Islamic Finance Awards 2015
Awards & Recognition
2015
Next Generation IT Infrastructure
IDC Financial Insights Innovation Award 2015
International Data Corporation (IDC)
Silver for Best Crisis Management
PR Asia Awards 2015
Awards & Recognition
2015
Growth: PEx mobile payment solution
CIO Awards 2015
Best Retail Payment Project
The Asian Banker Achievement Awards 2015
Awards & Recognition
2015
Most Improved Service from IR Team
Malaysia Investor Relations Award 2015
Malaysia Investor Relations Association
Awards & Recognition
2014
Best Sukuk Deal, Al Bayan
Global Islamic Finance Award 2014
Best Islamic Banking Team Malaysia
CFI.co Islamic Finance Awards 2014
Capital Finance International
Awards & Recognition
2014
Deal of the Year
World’s Best Islamic Financial Institutions 2014
Category: MT 103 Elite Quality Recognition Award & MT 202 Elite Quality Recognition Award
J.P Morgan Quality Recognition Award 2014
Awards & Recognition
2014
3rd Place for Best In House Inbound Contact Centre (above 100 seats)
15th National Customer Experience Industry Award 2014
Contact Centre Association of Malaysia
3rd place for Best In House Inbound Contact Centre (above 100 seats)
ACE Malaysia Corporate Award 2014
Contact Centre Association of Malaysia
Awards & Recognition
2013
Bronze Category – Finance
Putra Brand Awards 2013
The Association of Accredited Advertising Agents Malaysia
The Most Improved Service from an Investor Relations Team 2013
Mira (Malaysian Investor Relations Association)
Awards & Recognition
2012
The Most Improved Service from an Investor Relations Team 2012
Mira (Malaysian Investor Relations Association)
The Most Astute Investors in Asian G3 Denominated Bonds
The Asset Benchmark Research Awards 2012
Asset Publishing and Research Limited
Awards & Recognition
2012
The Bank of New York Mellon
MT202 and MT103 Elite Quality Recognition Award for Excellence in Funds Transfer Operations Management 2012
Awards & Recognition
2010
Most innovative VISA Debit Launch 2010
Best Straight-Through Processing Payment 2010
Awards & Recognition
2010
Shareholder Value Award 2010
Top 5 for Finance Highest PBT CAGR, ROE and S/H Returns over 3 years 2010
Awards & Recognition
2010
The Bank of New York Mellon
Best Domestic Provider of FX Services in Malaysia as Voted by Fls 2010 (2nd Place)
Awards & Recognition
2010
Best Class STP Award 2010
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Media Release
Impactful Presence For Hong Leong Bank At Invest Selangor International Expo 2018
14 Sep 2018
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Hong Leong Bank Sees Fintech Playing Important Role For SME Growth
13 Sep 2018
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Media Release
EasyMenang RM4 Million With Hong Leong Bank Campaign
12 Sep 2018
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